I'm a creative whose brain can't sit still. Most of my ideas start come between the hours of midnight and 2 AM typically as random thoughts, screenshots, Pinterest boards, or half sentences in the notes app on my phone. A lot of them turn into campaigns, some are better left in the drafts.

These are the ones that made it out.

When I'm not working on projects, you can usually find me up to date on the latest TV series, selling clothes on depop, flipping through magazines, or finding inspiration in places that have nothing to do with advertising. Photography, fashion, art, color, and creativity have always been a huge part of my life, they influence the way I think about every project I create. The line between work and hobbies often gets blurry - I once redesigned my entire bedroom in Adobe, built a presentation deck for it like it was a campaign, and then recreated it in real life. Whether it’s a campaign, a room, or a random object that catches my eye, I’m always paying attention to the details that make something memorable.